The form itself and the insert are not much different and have many common features which you can read about below. We attach summaries of results to our reports (especially monthly ones) in the form of convenient and readable tables. This presentation of data allows you to analyze larger amounts of data in a systematic way and allows you to delve deeper into individual metrics. Reports and metrics are adapted to the individual services we provide ( Facebook Ads (Advertising on Facebook and Instagram) Google Ads (Advertising on Google) Pinterest Ads (Advertising on Pinterest). with industry vocabulary which is why we explain unclear concepts and indicators in detail during the workshop opening the
cooperation. During the workshop we also define what you expect from our Asia Mobile Number List agency what is crucial for you and discuss our recommendations. The set of metrics is adapted to the specific requirements of the campaign and the set goals. Of course we are flexible and open to introducing new metrics needed to monitor unusual customer goals. The reports are designed so that they can be personalized for a specific project but they always contain common parts: amount spent reach and views generated traffic generated number of conversions conversion cost
conversion value and ROAS (if applicable). In the case of activities carried out in the Meta environment (Facebook Messenger Instagram WhatsApp) we present data in Google Sheets. In the e-mail with the report you will receive a link to the appropriate table with metrics describing the agency's activities during the examined period. Data is not entered manually but automatically imported directly from the advertising system using the DataSlayer program. Below is an example summary of data in the Facebook Ads monthly report. Sample monthly FB Ads report provided to the client. When it comes to reporting activities within Google Ads Google comes with a lot of help in the form of Google Data Studio (recently Looker Studio).