Data analytics for continuous improvement

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Online ads and paid promotionsThis marketing strategy for artists is very efficient for promoting events such as exhibitions, auctions, recitals, etc.Both social media ads using Facebook Ads, Instagram Ads, LinkedIn Ads or YouTube Ads, as well as the digital advertising platforms Google Discovery Ads, and Google Ads , can bring your event to interested audiences and thus have more sales.In the case of marketing for musical artists , another way to promote yourself is, for example, running paid campaigns on Spotify's Marquee.



Marquee spotify for artistThis service shows songs to the listeners most likely to Bolivia WhatsApp Number listen to them, dividing them into four types of  e who have not heard the music recently. Casual listeners : played the music in the last 6 months.Accessible Audience : Listeners who showed interest and have the potential to become fans.Listeners with recent interest : They listened to the music in the last 28 days.10. Analytical marketing allows you to evaluate the performance of strategies, identifying areas for improvement and adjusting actions to achieve optimal results.The data that is analyzed is derived from the objectives that we explained to you before and which are translated into KPIs that make them measurable.







Additionally, in the case of music, there are specific resources that offer data that can be very useful in marketing musical artists . One example is Chartmetric , a tool that performs performance analysis by tracking songs added to playlists on platforms such as Spotify, Apple Music, Deezer, Amazon Music, Tidal, and YouTube.data analyticsMarketing plan for successful artists: the digital revolution in the art worldThe synergy between artistic creativity and digital tools is possible and opens a range of opportunities for art.Thanks to digital marketing strategies for artists, the works have global reach, sales multiply and the business is positioned in the minds of consumers